European Digital Mindset Awards 2018

DES – Digital Enterprise Show 2018 celebrated the third edition of the European Digital Mindset Awards at a gala dinner at the Spanish capital’s Florida Retiro venue.

The European Digital Mindset Awards acknowledge the most innovative ideas that feature disruptive approaches to Customer Experience and ICT Management, or which present new digital business models. The awards also highlight the executives who have stood out over the past year in the way they have driven the integration of the digital economy into their companies’ business models.

Values that include innovation, leadership, disruption, and strategy were all considered by the International Judging Panel made up of entrepreneur and TEDx Speaker Bo Ji, Thulium CEO & Brand Ambassador Tamara McCleary, Bay McLaughlin, Co-Founder of Brinc.io, Elise Quevedo of SMGE, Hubspot’s Scott Brinker and Joana Sánchez, President of Incipy and Inesdi.

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The winner:

Cristina Ruiz, VP Indra Minsait, for leading the digital transformation in her organization, which resulted in significant growth in competitiveness and revenue and for being responsible for creating Minsait by Indra.

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The winner:

Joaquin Sevilla, CDO at LIBERBANK, for his work in evangelizing and integrating digital channels into the bank’s work.

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Finalists:

– NEINVER
– NH Hotels
– UNIR

The winner:
NH Hotels, for its Digital Transformation Plan, which connected the systems of almost 350 of the Group’s hotels and supported the implementation of innovative steps that have transformed the business model towards the digital economy. The outcome has led to increased efficiency in terms of service, experience, turnover, reporting, cash flow and revenue management, among others.

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Finalists:

– Alberto Iglesias, TICbeat and El Mundo Innovadores
– Esperanza Pariente, Divisadero Intelligence
– Pipo Serrano, Broadcaster

The winner:
Pipo Serrano, Broadcaster, for his news experience in which the company used mobile technologies and 100% digital tools to connect with audiences 24 hours a day over a seven-day period.

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Finalists:

– Improove
– AXSChat
– Manifiesto

The winner:

AXSChat, for organizing a live Twitter chat every Tuesday, as a complementary element of a weekly interview, which has generated over a billion impressions throughout a year.

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Finalists:

– eCooltra
– MAPIDEA
– SERIMAG

The winner:

eCooltra, for the sustainable mobility solution that has registered more than 250,000 users in three European countries in just two years.