All Speakers Speaker Florencio Castro Position: Customer Experience Manager Company: Planeta Formación y Universidades My role is to lead customer experience for online higher education. Over the last 15 years, I have been driving growth and student satisfaction in the education sector. By combining cutting-edge technology with my passion for people and human behaviour, I develop CX strategies, contributing to sustainable organizational success. Sessions Wed 12 Jun 16:50 - 17:20 Digital Marketing Planet CLEAR CHANNEL All type of tickets Unlocking the power of IA in marketing: transforming the status quo with real-life cases