Mixing Realities: AI-Powered AR/XR experiences for the next decade – Interactive Session

As AI continues to shape immersive technologies, the fusion of Augmented Reality (AR), Extended Reality (XR), and Virtual Reality (VR) is redefining how we interact with digital and physical environments. This interactive session and roundtable will explore the cutting-edge convergence of phygital spaces, the metaverse, virtual agents, data management, and generative AI, all within the frameworks of Location-Based Experiences (LBE) and Digital Twins. Experts and industry pioneers will discuss how AI-driven innovations are pushing the boundaries of mixed realities, enabling hyper-personalized and intelligent interactions, and transforming entertainment, retail, training, and urban development. Join us to delve into the next decade of AI-powered immersive experiences and their profound impact on society.