Bridging digital innovation and sustainability: AI-driven labeling for consumer trust

As digital transformation and sustainability converge, consumer trust and transparency are more critical than ever. This session explores how AI-driven labeling and digital strategies enhance engagement in bio-based markets. Dr. Loha Hashimy will share insights on leveraging data-driven solutions and automation to improve credibility, adoption, and market impact, offering practical approaches for integrating digital tools into sustainable enterprise strategies.