$25M in Facebook ad spend: Learnings, mistakes & key strategies including AI and the new algorithm

Attendees will learn the mindset, decision-making process, and specific actions taken by a Facebook Ads media buyer managing €300,000-€500,000/month in ad spend for eCommerce brands. They’ll walk away with practical strategies they can easily implement (with plenty of screenshots). On top of that, they’ll gain insight into what’s coming in 2025—updates to the algorithm, mistakes being made now, and how Meta is starting to penalize them.