Challenges and opportunities of employer branding today
This session delves into the unique landscape of employer branding within the framework of a BANI (Brittle, Anxious, Non-linear, and Incomprehensible) world. This presentation explores the distinct challenges faced by organizations in attracting and retaining talent amidst rapidly changing and uncertain environments. From navigating unpredictable market dynamics to addressing shifting employee expectations, attendees will gain valuable insights into the complexities of employer branding in the BANI era. Moreover, the session highlights the opportunities that arise from embracing agility, resilience, and innovation in employer branding strategies.