10-12 JUNE 2025 | MÁLAGA - FYCMA

The digital business world congress aims to solve, inspire and empower to accelerate digital transformation. It is categorized into different agendas:

By industry: Retail, Platforms & Logistics | Banking |  Smart City & Urban Mobility |  Healthcare & Life Science |  Industry 4.0 | Tourism & Hospitality

Startup Competition: Innovation hub

Tech Series: Data Analytics & Science | IoT |  VR/AR  |  Cybersecurity  | 5G | Cloud | AI & Machine Learning

Agendas by profile: CEOs – Leadership Summit | CIO Summit  | CMO’s: Digital Marketing Planet | HR Summit | España Pyme Digital | Foro de las Administraciones Públicas
All days Tue 10 Jun Wed 11 Jun Thu 12 Jun
Tue 10
09:45 - 10:00
Main Auditorium
Premium VIP Pass
Language: Simultaneus translation
Welcome to DES2025! By Sandra Infante & Alezeya Sánchez
Tue 10
10:00 - 10:40
Auditorium 3
Premium VIP Pass
Language: Simultaneus translation
Cybersecurity
AI & quantum vs. cybercrime: The ultimate battle
Tue 10
11:10 - 11:40
Main Auditorium
Premium VIP Pass
Language: Simultaneus translation
CEO & Leadership Summit
Quantum & AI: Tactical innovation
Tue 10
13:40 - 14:00
Auditorium 3
Premium VIP Pass
Language: Simultaneus translation
Cybersecurity
Attackers don’t break in, they log in
Tue 10
15:30 - 15:45
Blue Innovation Theater
All type of tickets
Language: Simultaneus translation
Innovation Talks
LEMON LEARNING
Tue 10
15:30 - 15:50
Auditorium 3
Premium VIP Pass
Language: Simultaneus translation
CDO Summit
Generative AI and Data governance: friends or foes?
Tue 10
16:20 - 17:00
Main Auditorium
Premium VIP Pass
Language: Simultaneus translation
CEO & Leadership Summit
Opening Ceremony
Tue 10
17:00 - 17:20
Auditorium 3
Premium VIP Pass
Language: Simultaneus translation
Data
Solving Local Challenges with Data & Technology
Tue 10
17:20 - 17:40
Main Auditorium
Premium VIP Pass
Language: Simultaneus translation
CEO & Leadership Summit
An AI success story: Audible
Tue 10
17:50 - 18:10
Auditorium 3
Premium VIP Pass
Language: Simultaneus translation
Data
From data to AI: Building a scalable AI strategy
Tue 10
18:10 - 18:30
Auditorium 3
Premium VIP Pass
Language: Simultaneus translation
Data
Gen AI: assessing your company maturity & adoption
Wed 11
10:20 - 10:40
España Empresa Digital
All type of tickets
Language: Simultaneus translation
España Pyme Digital
Estrategia nacional de IA
Wed 11
12:00 - 12:20
Auditorium 2
Premium VIP Pass
Language: Simultaneus translation
Cloud & Multicloud
The future of cloud and data innovation
Wed 11
12:50 - 13:10
Auditorium 3
Premium VIP Pass
Language: Simultaneus translation
CIO Summit
Human in the loop: the CIO as the new CHRO
Wed 11
13:10 - 13:40
España Empresa Digital
All type of tickets
Language: Simultaneus translation
España Pyme Digital
Manual de IA para Pymes
Wed 11
13:20 - 13:40
Digital Marketing Planet
All type of tickets
Language: Simultaneus translation
Agencies & Brands
Bridges for Marketers
Wed 11
16:40 - 16:50
Blue Innovation Theater
All type of tickets
Language: Simultaneus translation
Innovation Talks
COMPECER – Marco 360
Wed 11
17:20 - 18:00
Auditorium 2
Premium VIP Pass
Language: Simultaneus translation
Smart Cities
The new energy horizon: leaders stories
Wed 11
17:30 - 17:50
Auditorium 3
Premium VIP Pass
Language: Simultaneus translation
Connected MobilityIoT
Robotics and drones success stories
Wed 11
18:00 - 18:30
Auditorium 2
Premium VIP Pass
Language: Simultaneus translation
Smart Cities
Urban Innovation: Shaping the Cities of Tomorrow
Thu 12
10:00 - 10:20
Main Auditorium
Premium VIP Pass
Language: Simultaneus translation
CEO & Leadership Summit
Tech trends to watch in 2026
Thu 12
13:40 - 14:00
Main Auditorium
Premium VIP Pass
Language: Simultaneus translation
CEO & Leadership Summit
Key Takeways DES2025